![]() The new range has performed well in consumer testing (with 56% saying it improved their perception of the brand ”. Rockstar Refresh is an invigorating new energy drink with refreshing flavours that defies energy drink taste expectations. 00 Rockstar Energy Drink Pure Zero Grape, 16Oz Cans (12 Pack) (Packaging May. Carbonated Mixed Flavour Energy Drink with Sweeteners with added Caffeine, Vitamin & Taurine A varied and balanced diet and a healthy lifestyle are. Rockstar Pure Zero Energy Drink, Grape, 0 Sugar, with Caffeine and Taurine, 16oz Cans (12 Pack) (Packaging May Vary) 4. To support the launch, Rockstar Energy will be launching an above the line campaign with out of home media, PR, instore and digital campaigns from May.įrom February, the brand will be handing out over four million free cans across 10 city centres, throughout the year, showcasing all the bold flavours Rockstar has to offer, to attract more consumers to the category.īen Parker, retail commercial director at Britvic, said: “Consumers are on the lookout for healthier drinks choices that don’t compromise on taste. Order Rockstar Energy Drinks from local and national retailers near you and. Shop Amazon for Rockstar Energy Drink, Sugar Free, 12oz Sleek Cans (8 Pack) and find millions of items, delivered faster than ever. With 66.9% of sales in the convenience channel now going through as PMP ( IRI), Britvic claims Rockstar Watermelon & Kiwi PMP is set to drive impulse purchases and bring new shoppers into the category. Watermelon & Kiwi (rrp £1.29) will be available across all channels from April 2023 in a price-marked-pack (PMP) format. Strawberry & Lime (rrp £1.35) will be hitting Tesco shelves from the beginning of March 2023 before rolling out to the wider market in April. Offering more choices for consumers, Rockstar Energy is well placed to tap into increased consumer demand for lower sugar options, as part of Britvic’s Healthier People sustainability agenda, and help drive sales for retailers. Browse our wide selection of Energy Drinks & Shots for Delivery or. Rockstar Refresh is high in vitamin C, zero-sugar and only 21 calories per can. Shop Rockstar Pure Zero Energy Drink Punched Zero Calorie - 16 Fl. Rockstar Energy is expanding its range with the launch of zero sugar Rockstar Refresh in Strawberry & Lime and Watermelon & Kiwi flavours. ![]()
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